The paradox of choice

I love these short videos from RSA Animate, they are so inspirational and really make me think.

This one, ‘The Paradox of Choice’ by Renata Salecl, is a really good observation about ‘choice anxiety’ and why, culturally, we are never satisfied with what we have…..and for me, this is as relevant in the church as it is within our wider society.

If we think that we are not influenced by such things in the church then we are naive – one of the big issues for me is how consumerism and choice anxiety, and the search for the ideal choice, are pulling faithful people away from a scriptural experience of life, mainly, one based on service, community and ‘body’ ministry.  We all think we are living scripturally, but in reality we are living tribally, being influenced by the same societal pressures and drivers as anyone else…….which, when you think about it, is frightening!

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